Social proof is a powerful tool in all marketing activities, because people rely on othercustomers’ feedback, even if they are […]
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Has video taken over mobile advertising? Analyzing the benefits and ROI
Video advertising is without a doubt a powerful format for mobile apppromotion. The captivating format makes it possible for apps […]
Are subscriptions the new winning strategy for mobile game monetization?
The subscription model for mobile game monetization has been the “talkof the town” for a long time now, be it […]
